What have we discovered about business writing?

Over the last 15 years of evaluating written business communication using this assessment process, we have come to understand the following:

• About Individuals
  • Most people are surprised by how good their writing is. (They see a lot of 100%'s in their assessment feedback scores.)
  • A few types of writing errors are repeated over and over again, creating the perception that the writing is "bad."
  • By correcting these errors using the personalized editing guide supplied with The PowerSuasion Writing Profile™, written communication is dramatically improved.
• About Organizations
  • Organizations tend to have specific written communication patterns
  • Organizations can then make decisions about whether and how to change the quality of written communication